Victory State Bank: Don’t Ignore The Importance of Branding

STATEN ISLAND, N.Y. – Brands -- we are surrounded by them. And you don’t need to open a kitchen cabinet, glance at the name on your TV or step into your car to be reminded. If you operate a business, branding becomes so important it could affect the future success of your enterprise.

Victory State Bank is a brand in itself. The bank has a reputation for successfully fulfilling the banking needs of its customers, and it is the only community-based commercial bank in Staten Island, N.Y.

Branding is equally important to our business customers, as well. Although busy, business owners should never drop the ball when it comes to developing and maintaining their brand.

To learn more about branding, visit http://www.entrepreneur.com/article/223125 to read an Entrepreneur article titled “Secrets of the 10 Most-Trusted Brands.”

About Victory State Bank:

VSB Bancorp, Inc. (NASDAQ: VSBN) is the one-bank holding company for Victory State Bank. As Staten Island, N.Y.’s only community-based commercial bank, Victory State Bank operates five full-service locations on the Island: The main office in the community of Great Kills, and branches in the communities of West Brighton, St. George, Dongan Hills and Rosebank. For additional information, Victory State Bank may be reached at 718-979-1100 or visited online http://www.victorystatebank.com . 

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