How to Cash in on the Back-to-School Season

Victory State Bank wishes to share the following business advice from OPENForum.com  with Staten Island’s small-business community:

Each fall, families head into stores around the country with lists of items to buy for the new school year, including school supplies, clothes, electronics and sports equipment.

Many parents budget for these expenses and walk into the store with money in their pocket, ready to spend. Although many consumers think of big-box stores first for their back-to-school needs, some planning and savvy marketing can have them walking through your door (or clicking on your site) instead. 

Here are four ways that you can target back-to-school shoppers to increase sales and gain new regular customers: READ MORE …

About Victory State Bank:

VSB Bancorp, Inc. (NASDAQ: VSBN) is the one-bank holding company for Victory State Bank. As Staten Island, N.Y.’s only community-based commercial bank, Victory State Bank operates five full-service locations on the Island: The main office in the community of Great Kills, and branches in the communities of West Brighton, St. George, Dongan Hills and Rosebank. For additional information, Victory State Bank may be reached at 718-979-1100 or visited online http://www.victorystatebank.com . 

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