5 Things Not to Do in the New Year

STATEN ISLAND, N.Y. -- As Staten Island’s only community-based commercial bank, Victory State Bank’s business customers span across a wide variety of enterprises.

Regardless of your business type, diligently preparing for the New Year should be a priority.

We particularly appreciated the following article from Inc. magazine because of its title, “5 Things Not to Do in the New Year.” Sometimes, not doing can be as important as doing.

According to the article:

The beginning of a new year means a fresh list of things you resolve to do in 2013, whether they're personal, professional, or--most likely--a combo of both.

But what are some things that you should stop doing in 2013? After all, getting rid of old habits and old ways of thinking is just as important as committing to new ones.

Here are five "un-resolutions" to consider for 2013:

1. Don't delay on getting a mobile version of your website.

More than half of U.S. adults who own mobile phones use them to go online, according to the latest Pew Internet study. That's a huge business opportunity you're passing up. Check out Dudamobile, which can create a mobile-friendly version of your site for you in a few minutes for almost nothing.

2. Don't use the "spray and pray" method with your email marketing.

You know, sending everyone the same message in the hopes you'll hit a few that like what you're offering. If  your response rates have diminished over time, then look at your lists and target those who want that specific message or offer from you. Think quality over quantity. READ MORE …

About Victory State Bank:

VSB Bancorp, Inc. (NASDAQ: VSBN) is the one-bank holding company for Victory State Bank. As Staten Island, N.Y.’s only community-based commercial bank, Victory State Bank operates five full-service locations on the Island: The main office in the community of Great Kills, and branches in the communities of West Brighton, St. George, Dongan Hills and Rosebank. For additional information, Victory State Bank may be reached at 718-979-1100 or visited online http://www.victorystatebank.com . 

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