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- Published: Thursday, 07 November 2013 10:32
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Victory State Bank Shares Creative Ways
To Boost Your Business Revenue This Season
STATEN ISLAND, N.Y. – With people spending more time outdoors in the warm weather, Victory State Bank suggests marketing creatively this summer.
In the summer, your customers feel festive and ready to mingle. It is the perfect time for business owners to simultaneously have fun and bring in revenue.
The Small Business Administration recently published an article by Rieva Lesonsky, community administrator, featuring creative ways for marketing efforts this season. Among her suggestions are:
Take part in a community event. Summer in most towns is packed with fun runs, street fairs, music festivals, outdoor movie nights, concerts in the park…you get the idea. Contact your chamber of commerce and your city’s parks and recreation department to find out what events are planned for the upcoming few months.
Host an event for your customers. Get creative with a barbecue or beach party for your best clients and prospects. If you own a retail store or restaurant, host a summer-themed event for your most loyal customers, like a special shopping night where they get to shop after the store is closed, or a special five-course dinner and wine tasting on a night your restaurant is usually not open.
Join with other business owners. If your business is in an area with lots of foot traffic, consider joining with the other business owners to hold a sidewalk sale or other outdoor event. Get with your chamber of commerce and plan how local businesses can attract foot traffic to the area.
About Victory State Bank:
VSB Bancorp, Inc. (NASDAQ: VSBN) is the one-bank holding company for Victory State Bank. As Staten Island, N.Y.’s only community-based commercial bank, Victory State Bank operates five full-service locations on the Island: The main office in the community of Great Kills, and branches in the communities of West Brighton, St. George, Dongan Hills and Rosebank. For additional information, Victory State Bank may be reached at 718-979-1100 or visited online http://www.victorystatebank.com.
Media Contact: Barton Horowitz